Daniël Sumarna, creative consultant
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Telling Bryce Harper’s story through numbers for Under Armour



The story of Bryce Harper’s uniquely young and fast rise to baseball stardom. We emphasized the unquantifyable variable of his raw talent in a sport defined by numbers. Narrated by Harper’s high school coach.

With: Felix Richter, Alexander Nowak, Bryan Wolff
Role: Concept, art direction
Director: Aoife McArdle
VFX: Blacksmith
Agency: Droga5
Mark
The end (for now)
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